Event Images: Promotional Photos and Branding

Upload promotional event images on Seaty: manage the photo shown on listings, social media, mobile app, and search results to attract attendees.
Event Images section showing the image uploaderEvent Images section showing the image uploader

Overview

Every event needs a visual identity. The event image is the single photograph or graphic that represents your event wherever it appears on Seaty: in search results, on your event page, when shared on social media, and in the mobile app. A strong image helps potential attendees understand what your event offers before they read a word.

At its simplest, the Image section answers one question: What does my event look like to the world?

Who uses this: Event organisers with permission to edit events.

Key capabilities:

  • Upload a single promotional image for your event
  • Automatic processing optimises your image for fast loading
  • Image appears consistently across search results, event pages, and social shares
  • Supports JPEG and PNG files up to 20MB
  • Replace your image at any time to refresh your event's appearance

How It Works

At a glance: You upload an image, the system processes it automatically, and it appears everywhere your event is displayed.

1. Choose your image

Select a photograph or graphic that represents your event. This might be a production shot, venue photo, performer headshot, or designed promotional graphic. The image should capture what makes your event worth attending.

2. Upload and automatic processing

When you upload your image, Seaty automatically optimises it for the web. Large files are compressed while maintaining visual quality, oversized dimensions are scaled down, and the image is prepared for fast loading on any device. You don't need to worry about technical specifications.

3. Image appears across the platform

Once uploaded and saved, your image displays everywhere your event appears: search results, your event page header, your organisation's event listings, social media previews when someone shares your event link, and the mobile app. One upload serves all these locations.

4. Update when needed

You can replace your image at any time by uploading a new one. The previous image is removed and the new one takes its place across all locations immediately after you save.


Think of it this way:

  • Your image is your event's face to the world
  • Processing makes it work everywhere without you needing to resize or compress
  • Replacement lets you refresh your event's appearance whenever you want

Uploading Your Image

Adding an Image

  1. Open the Event Editor for your event
  2. Click Image in the left-hand menu
  3. Click anywhere on the empty image area (you'll see "Click to add image")
  4. Select a JPEG or PNG file from your computer
  5. Wait for the upload to complete (a loading spinner appears during processing)
  6. Review the result to ensure it looks correct
  7. Click Save in the top-right corner

Replacing an Existing Image

  1. Navigate to Image in the Event Editor
  2. Click directly on your current event image
  3. Select your replacement image file
  4. Wait for upload and processing
  5. Click Save to confirm

The previous image is automatically removed when you save the new one.


Image Requirements

PropertyRequirement
File SizeMaximum 20MB
Accepted FormatsJPEG (.jpg, .jpeg) or PNG (.png)
Recommended SizeAt least 800px x 800px for best quality
Maximum DimensionsImages larger than 1200px x 1200px are scaled down
ProcessingAutomatic compression maintains visual quality

Why these requirements? The 20MB limit ensures uploads complete quickly on most internet connections. Automatic scaling and compression mean your image loads fast for attendees on mobile devices without you needing to prepare multiple versions.


Best Practices

Choosing the Right Image

Show what attendees will experience

  • Feature performers, venues, or activities
  • Use images that capture the atmosphere of your event
  • Include recognisable branding or logos where appropriate

Quality matters

  • Use sharp, well-lit photography
  • Avoid blurry or pixelated images
  • Ensure faces are clearly visible if showing people

Consider different sizes

  • Your image appears as a large header and as small thumbnails
  • Keep important content towards the centre
  • Avoid fine text that becomes unreadable when small

File Format Selection

  • JPEG: Best for photographs and images with many colours
  • PNG: Best for graphics, logos, or images needing transparency

Preparing Your Image

Before uploading:

  1. Crop to focus on the most important content
  2. Adjust brightness and contrast if needed
  3. Check the orientation is correct
  4. Consider how it will look as a small thumbnail

Where Your Image Appears

Your event image displays in multiple locations:

  • Event page: Main promotional image at the top
  • Search results: Thumbnail when users browse events
  • Organisation page: Featured in your events list
  • Social media: Preview image when your event URL is shared
  • Mobile app: Event listings and detail pages

Common Questions

Uploads and Processing

What happens if my image is too large?

If your image exceeds 20MB, you'll see an error message. Resize or compress your image before uploading using photo editing software or free online tools like TinyPNG, Squoosh, or Compressor.io.

Will my image lose quality?

Seaty uses intelligent compression that preserves visual quality while reducing file size. Most images appear virtually identical after processing, typically 40-70% smaller than the original.

Why was my image rotated?

The system automatically corrects image orientation based on how your camera recorded it. If an image still appears incorrectly rotated, open it in photo editing software, rotate it manually, save, and re-upload.

Can I use SVG files?

No, the Image section only accepts JPEG and PNG formats. Convert other formats before uploading.

Managing Images

How do I remove an image entirely?

Currently, you cannot remove an image once uploaded. You can only replace it with a different image. If you need a placeholder, upload a simple solid colour image or a basic graphic with your organisation logo.

Can I use images with text overlays?

Yes, but keep text minimal and ensure it remains readable when scaled down. Use large, bold fonts with high contrast against the background. Remember your image appears at various sizes across the platform.

Troubleshooting

My upload failed. What should I do?

Common causes and solutions:

  • "File exceeds limit": Resize your image to smaller dimensions or compress it before uploading
  • "Unsupported format": Ensure your file is a JPEG or PNG. Convert other formats (like HEIC or WebP) first
  • "Upload interrupted": Check your internet connection and try again. Slower connections may struggle with larger files

What if I don't have a professional photo?

Options for creating event images:

  • Canva: Free design tool with event templates
  • Adobe Express: Simple graphic design for non-designers
  • Stock photos: Royalty-free sites like Unsplash or Pexels
  • Smartphone photography: Good lighting and a steady hand can produce excellent results

Next Steps

After uploading your event image:

  1. Customise your theme to match your image colours

  2. Set up marketing tools to optimise how your event appears when shared

  3. Add venue information to help attendees find your location